SME Business Solutions
For most small to medium enterprises, navigating the continually changing landscape can be challenging to say the least. Strategic decisions begin with articulating the mission and goals of the organisation through to deciding the most effective marketing approach to best meet the goals.
Other strategic decisions revolve around the choice of technological platforms and integrations, and of course that all-important question about who we need to hire or engage – where are the skills gaps likely to be?
Three challenges providing opportunities toward improved organisational outcomes:
1. The rapid pace of change – take it in small increments
Technological change is now simply ‘business as usual‘ but for many SME’s it can be a minefield. Sir Dave Brailsford, a former professional cycler who holds an MBA, applied a theory of marginal gains to cycling when he took the British cycling team from a position of virtually no gold medals in 76 years to win 7 of the 10 available gold medals in the Beijing Olympics in 2008.¹ Small incremental improvements can build on one another resulting in operational efficiencies.
In the not for profit sector where margins are under pressure and salaries are the biggest expense, this can greatly assist in lowering costs and help to support long-term viability.
2. Rising customer expectations – rethink your processes
Customers are no longer prepared to wait, they are constantly seeking ways to do things more efficiently and enjoyably and businesses that continue with old archaic systems and procedures run the risk of being left behind. There are some instances where incremental change will not be quick enough especially in relation to your customer’s experience. Rethinking your processes may highlight the need to rebuild some parts especially if they are integral to your business success.
For example, how long does it take for your business to respond to customer enquiries? For that quick response, it may be necessary to consider new technology that will allow for that immediate response such as a self-service portal, chatbot or personalised auto-response software transform that experience.
3. Competition from ‘left of centre‘ – it’s a potential threat and an opportunity
We are seeing forms of competition like never before with technological advances often the driving force. From established businesses in neighbouring sectors to emerging disrupters, they all consider they can do the job better than you!
Whether you are looking to streamline your processes or solve a particular problem we can help.
Why engage Cheryl McCormack as your Business Solutions Consultant?
Cheryl McCormack, Principal Recruiter & Business Consultant is not only an expert recruiter but also an accomplished business manager and owner. During the early part of Cheryl’s career, she was charged at the age of 21 with the responsibility of leading a team of fifty plus to deliver an exceptional customer service experience with a multi-million dollar turnover within a South Australian retail chain. Within 4 years she was promoted to a senior management role with the honour of being, at that time, one of the youngest senior managers in department store history.
In the pursuit of new challenges and an opportunity to test and strengthen her skills in a less passive business model, Cheryl was appointed to a State level management role in a national recruitment agency. In under two years, she and her small team had successfully turned a flagging business into a healthy profit.
Rewarded for her success in Adelaide, Cheryl’s employer relocated her to Sydney. It was not long before her remit had grown to manage multiple business outlets located throughout the Sydney metro area as well as in Newcastle. One of Cheryl’s time-critical goals during that period was process improvement including the introduction of computerisation – quite a feat in those days! Another major achievement was the part played in developing, implementing and auditing quality systems and procedures culminating in the first national recruitment organisation in Australia to be awarded Quality Assurance accreditation.
Since then Cheryl has successfully green-fielded three businesses with the most recent being McCormack Employment Services as the founding director in 1998. Thriving for the past 20 years in the highly competitive recruitment industry is a testimony to Cheryl’s business knowledge and expertise.
While commerce dominated the first half of her business career and still does as a small business owner, the experience of leading McCormack Employment Services into a position of prominence servicing the education, religious-based and not-for-profit sectors over the past twenty years affords her much knowledge within these sectors as well.
A life-long learner, Cheryl has continued studies throughout her career attaining a Degree in Management (majoring in Human Resources), Graduate Certificate in Total Quality Management, Graduate Diploma in Psychology and is presently halfway through a Master of Public Administration (Policy). A passion for the identification of best practice not only with regard to procedures and workflow but also in relation to harnessing the most important element within a business – its people.
Cheryl McCormack can be engaged to assist your business on an hourly or weekly basis.
Business solutions offered by McCormack Employment Services:
- Processes & procedures – review & analysis toward best practice workflow, proposals & implementation assistance
- Job analysis, organisational structure review, job description development & exit interviews
- Policy development & review
- Business planning – review & assistance with development
- Recruitment – establish internal recruitment processes and procedures
Give Cheryl McCormack a call or send off an email if you would like to discuss any of the above in relation to your business goals. At $180 per hour or $1,000 per day, the investment in your business should yield healthy returns.
¹. Harrell, E. 2015 How 1% Performance Improvements Led to Olympic Gold, Harvard Business Review, retrieved from https://hbr.org/2015/10/how-1-performance-improvements-led-to-olympic-gold